Logo created for a local Williamsburg tech startup called CodeBird.

My client wanted a logo that "feels 'techie' but is not overly cold and devoid of personality, since it's just me, I don't want to feel like a faceless company – also, I really like geometry".

Following that brief I came up with a logo that was geometric in nature but brought personality through by adding a mascot. The cardinal is the state bird of Virginia and you can see them in abundance throughout Williamsburg. They are also brilliantly red, so to balance such a strong color, a neutral gray seemed the most logical as it also helps make the overall logo feel more technology orientated.